Websites & SEO for established businesses

A better website. More customers from search.

Affordable websites and experienced SEO help for businesses that want more customers to find them, without paying for ads. Published prices, a written scope before you commit, and one accountable person.

Discuss a project See services and prices
Mike Khaytman
Mike KhaytmanSEO lead, 13+ years in search. Based in Fort Lauderdale, working remotely.

Services

Three ways to get more customers from search

Website Rebuild

From $1,500

$750 deposit · $750 before launch

A complete, professional site that explains what you do and makes it easy to contact you.

  • About five pages, built for phones
  • Click-to-call and a tested enquiry form
  • Search basics done properly

Proposed delivery in 10 business days once your details arrive. You own the site. Hosting and ongoing SEO separate.

See the scope

SEO Optimization

$750 roadmap

$1,500 with implementation

For a site that looks fine but isn't bringing in enough customers from Google.

  • Keyword and competitor research
  • Search-to-page map and 90-day plan
  • Named page and technical changes made for you (with implementation)
Compare the options

SEO Content

$750/mo

Two items a month · $1,250/mo for four

Useful articles and improved pages that answer the questions buyers ask before they hire you.

  • Published and linked to the services you sell
  • Reviewed, with a monthly performance review
  • Paid monthly in advance, month to month
See the plans

Running a Shopify store? How these services work for stores. Agency with client sites? Support for agencies.

How it starts

A clear scope before any work

  1. A short email or call

    Tell me about the business and the site. If you need something smaller, or don't need me at all, I'll say so.

  2. A written proposal

    The exact work, price, what I need from you and a target date. Nothing starts until you've agreed it.

  3. Work, review, handoff

    You deal with me throughout and review the work before it goes live. One accountable person from start to finish.

For larger teams

Senior SEO and AI search work

For companies with a marketing team, developers or an agency that need someone senior to own search, including how the brand shows up in AI answers.

  • AI Search Visibility Audit

    Fixed fee · from $3,500

    Where your brand shows up in ChatGPT, Perplexity, Gemini, Copilot and Google's AI results, on the questions your buyers ask. Every question runs several times so the numbers hold up. Ranked fix list in two weeks.

    Start an audit →

  • Fractional SEO Lead

    Monthly · from $3,000/mo

    Senior SEO leadership a few days a month: strategy, technical SEO, launch and migration QA, content direction and reporting you can trust.

    Let's talk →

  • AI Automation Build

    Scoped project

    Content pipelines that trace every claim to a source, reporting that flags bad data before it reaches a deck, and rank and AI visibility tracking.

    Scope a build →
More recent work
  • Caught on launch day: a 552-page RV brand relaunch with canonicals pointing at a preview domain and redirects aimed at the dev server. Redirects were corrected within 24 hours.
  • A 24-point reporting error stopped before it reached a client. A bot-impression burst had turned a +8.4% impression gain into a 15.1% drop.
  • 98% first-pass factual accuracy across 633 claims in an AI content pipeline I designed. Every claim traces to a source before a person sees the draft.
  • 12,000-row redirect plan built from 16 months of search demand for a major destination-site rebuild, then compressed to about 2,400 rules with zero behavioural differences.
  • 8,311 pages migrated between platforms with automated checks, and all 66,010 table cells verified against the source.
  • 1,440 AI answers analyzed in a single visibility study: 60 buyer questions, 6 AI engines, every question asked 4 times.

Industries: marine, RV, hospitality and attractions, real estate, e-commerce and SaaS. Open-source work: reading-discipline and codex-claude-tandem for AI coding agents, and MarineBench, a public benchmark of how AI models answer real product questions.

Contact

Find out where you stand.

Email to arrange a free 30-minute call. I'll tell you what I'd look at first, and whether you need me at all.

mkhaytman@gmail.com 305-409-8325 LinkedIn